Loxton North
Football Club
2023
Social Media Design and Management
PROJECT TYPE
Social Media
YEAR
2023
DESCRIPTORS
Consistent, Fun, Community
Third year of being the main ‘Content Manager’ of the Loxton North Football Club has been a pleasure once again.
Again, I tweaked my graphics from the previous year, taking on inspiration from different sources but still upholding a few graphic elements. Adding in pops of colour via the fluid gradient created an element of fun, while still upholding the brand guidelines.
I also turned the graphics into more community orientated posts, utilising the phrase ‘Panther Pride’ in most graphics, as it’s a saying the club likes to stand by. We want to be viewed externally as one functional club, rather than any division between the senior and juniors, which I believe was successful!
Game Day Posts
Decided to see where my type skills laid this year. Game Day posts were solely type-based, along with a opaque passport ‘stamp’ when we played away, helping to create more depth in the graphic. Below is a selection of my favourites.
Results Posts
Still a very similar layout to the previous year's graphics, continuing the consistency value. Decided to change up the cover from white to a plastic navy texture, creating a similar but different vibe to all other posts. Below are a selection of my favourite cover images.
Milestone Posts
Still love a good milestone graphic, even better when we celebrate TWO 300 gamers! Only change was a slight coloured pop on the extremities of the graphic, and adding the date, because you don’t want to forget that!
Social Posts
Here’s a recap of a few social posts - Player Signings, ‘Meet the Coaches’, Captains, Final Bracket graphics and a few informative graphics, all working towards the ‘community’ aspect of this year’s socials.
Presentation Night
Big update from last year, which I LOVE! Gold waves to create depth, a spark of excitement, and seniority to the other graphics. The opaque images in the background help elevate the graphic, along with the glow behind each player. I even learnt how to highlight and shadow images properly, a skill I an very proud to learn.
Below are a selection of my favourite graphics.
