Loxton North
Football Club
2022
Social Media Design and Management
PROJECT TYPE
Social Media
YEAR
2022
DESCRIPTORS
Consistent, Fun
Coming off of winning ‘Club Person of the Year’ in 2021, I was super excited to start a new season, with brand new graphics. Elements from 2021 were continued, as consistency is something I value so highly, in everything.
Photos were borrowed from our local professional sport photographer during the season, however, having the photos I took during the RFL ‘Media Days’ were a fantastic help.
I enjoyed taking inspiration from the fluid gradients and texture, also while using one typeface family. It’s been another incredible year.
LNFC Fixture
Introduced ‘Home’ and ‘Away’ colours to create an easy differentiation between rounds.
Game Day Posts
Took a very geometric appeal this year, lots of squares and rectangles, offset with the overlapping text. Fluid textured gradient in the background made the text and image standing out. Talking about the image, it’s a cut out, with a blue gradient map to change the background. Below is a selection of my favourites.
Results Posts
Kept the same layout as last year to keep consistency and familiarity with the club. Removed the script font to make it more type-focussed!
Below are a selection of my favourites cover images.
Milestone Posts
My favourite update of the year. Went with a very simple background gradient, to keep emphasis on each of the foreground elements.
Cover Image
Update from the 2021 graphic, keeping it simple but effective, keeping away from the team photos.
Social Posts
Here’s a recap of a few social posts - Countdown graphics, Ladder Updates, Final Bracket graphics and a few informative graphics. It’s been a big year, but loved it!
Presentation Night
Not much of an update from last year, kept the illuminated text with a script font accompanying. Altered the background to a deeper navy, and loving it!
Below are a selection of my favourite graphics.
